Event description

Expo Esporte adds a new dimension to sports events in Brazil

Expo Esporte: a tradeshow and conference for the professional sports industry in Brazil.

 

 

 

Market description and Opportunities

Sport is a central theme in Brazilian culture, and with a population of almost 200 million the country is one of the most interesting markets for today’s suppliers in the sport industry. Events like the 2014 FIFA World Cup and the 2016 Olympic Games bring even more attention and investment to sports and sports facilities, and create the opportunity for even more people to practice them, and with better facilities.

Brazil has around 5,500 sports clubs, sports halls, gyms, and other sports facilities, which use thousands of different pieces of equipment and products.

On top of this the country has an enormous coastline of 7,491 km lined with boulevards and cycle paths and its cities house numerous squares, parks and recreational areas for people to frequent and use. These public spaces, along with the local tradition of playing of football, volleyball and other outdoor sports, remain an integral part of Brazilian culture.